The 90-Day Reset · Next Cohort Enrolling Now

Drop the Weight, Keep the Muscle, and Never "Start Over" Again

A coach-led transformation program built for busy professionals over 30 who are done with crash diets. No 2-hour workouts. No starvation. A system that fits your actual life.

Cohort enrollment closes in:

--

Start My Transformation →

1,200+ clients coached · only 15 spots this cohort

You Don't Have a Willpower Problem. You Have a System Problem.

You've lost the same 15 pounds three times — and gained it back four

Every plan works... until week 3, when life happens and it all collapses

You're busy — 6 gym days a week and meal-prepping 21 meals is a fantasy

The scale rules your mood, and "cheat days" turn into cheat weeks

You're tired of starting over every Monday

THE OLD WAY

  • • Extreme restriction → rebound → guilt → repeat
  • • Generic PDF plans with zero accountability
  • • Cardio-only routines that burn muscle with the fat

THE THE 90-DAY RESET WAY

  • • 3–4 strength sessions/week, 45 minutes, gym or home
  • • Flexible nutrition — real food, restaurants included
  • • Weekly coach check-ins so week 3 never derails you

The 3-Pillar System

Why This Works When Everything Else Didn't

Pillar 1 — Train Smart

Progressive strength training designed around YOUR schedule and equipment. 45 minutes, 3–4x/week. Muscle is the metabolism engine — we build it, not burn it.

Pillar 2 — Eat Real

No banned foods. A flexible macro framework with restaurant guides, family-dinner strategies, and travel protocols. Sustainable beats perfect, every time.

Pillar 3 — Stay Accountable

Weekly 1:1 check-ins with your coach, daily community access, and data-driven adjustments. When motivation dips (it will), the system catches you.

CR

Your Coach

Coach Rick

Certified coach with 1,200+ client transformations. Built The 90-Day Reset after watching client after client fail on cookie-cutter plans that ignored real life — jobs, kids, travel, stress.

The program is engineered around one principle: the best plan is the one you can still follow in month 6.

Real Clients. Real Timelines. Real Life.

"Down 27 lbs in 90 days working 12-hour shifts. The check-ins were everything — my coach adjusted the plan every time my schedule blew up."

Melissa D., 38 · Nurse

"I travel 3 weeks a month. The restaurant and hotel-gym protocols meant zero excuses. 19 lbs down, strongest I've been since college."

Anthony B., 45 · Sales Director

"I thought my metabolism was "broken." Turns out I just needed strength training and enough protein. 22 lbs down and I eat MORE than before."

Karen W., 52 · Teacher

Results are individual and not typical or guaranteed. Weight loss depends on adherence, starting point, and health status. Consult your physician before beginning any fitness or nutrition program. Replace example testimonials with your own verified client results before publishing.

Choose Your Level of Support

Both include the full The 90-Day Reset system. The difference is access.

MOST POPULAR

Group Coaching

$197/mo

  • Custom training program (updated monthly)
  • Flexible nutrition framework + macro targets
  • Weekly group coaching calls
  • Private community + daily support
  • App-based tracking + form review
Join Group Coaching →

1:1 VIP Coaching

$497/mo

  • Everything in Group, plus:
  • Weekly private 1:1 check-in calls
  • Direct message access to Coach Rick
  • Fully custom meal planning
  • Priority form-check turnaround
Apply for VIP →

14-Day Action Guarantee: complete the first 2 weeks — workouts logged, check-ins done — and if you don't feel the difference, full refund.

Everything You're Wondering

How much time do I actually need?

3–4 workouts of about 45 minutes per week, plus 10 minutes for your weekly check-in. Nutrition adds zero extra time — you're already eating.

I've failed every program before. Why is this different?

Because those programs gave you a plan and disappeared. This one gives you a plan AND a coach who adjusts it every single week as your life happens. The accountability IS the product.

Do I need a gym?

No. Every program has a full home-equipment version (dumbbells + bands) and a gym version. You pick, we program.

What about my diet — do I have to give up [insert food]?

Nothing is banned. You'll learn to fit the foods you love into a framework that still gets results. Restriction is why your last diet failed.

I'm over 50 / have injuries — will this work for me?

The program is customized to you, including exercise substitutions for injuries. That said: always clear any new exercise program with your physician first.

What happens after 90 days?

Most clients stay for maintenance-phase coaching at the same rate, month to month, cancel anytime. The 90 days builds the system; staying keeps it locked in.

Is there a contract?

Group coaching is month-to-month after the initial 90-day commitment. Cancel anytime after that with one email. No hostage clauses.

The Next 90 Days Are Passing Either Way. Choose What They Build.

15 spots this cohort. Enrollment closes when the timer hits zero.

--

Start My Transformation →

14-day action guarantee · Secure checkout